Microsoft Banks On Second-Place Finish For Xbox 360
“We will sell more consoles this generation than Sony,” says Don Mattrick, senior vice president of Microsoft’s interactive entertainment business — while admitting Wii’s lead is too much to overcome. “I’m not at a point where I can say we’re going to beat Nintendo,” Mattrick said, speaking to Business Week on the heels of Microsoft’s recent price reductions across all of its Xbox 360 SKUs. …